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MBV Privacy Statement

Effective April 10, 2023

This Privacy Statement explains the privacy practices of Mercedes-Benz Vans, LLC (“MBV”), including the information MBV collects about you, how that information is used or shared, how we protect your information and your rights and choices with regard to such information. This Privacy Statement applies to personal information collected by or on behalf of MBV (“we,” “us”), including information collected through MBV’s websites and mobile versions of our websites (collectively, the “Sites”), at our facility locations or events, email, phone or anywhere else we display this Privacy Statement (collectively referred to in this Privacy Statement as the “MBV Platform”).  The MBV Platform may include links to other websites or tools owned and operated by corporate affiliates of MBV that are not subject to this Privacy Statement.

MBV is located in the United States and the MBV Platform is hosted in the United States and is targeted to individuals in the United States. If you access the MBV Platform from other regions, be aware that the privacy practices of MBV may differ from those of the country where you are located. By interacting with the MBV Platform, you are accepting the terms of this Privacy Statement. If you do not accept the terms of this Privacy Statement, do not use the MBV Platform.

Information We Collect and How We Collect It

Personal information is information that directly or indirectly identifies you or can be used to identify you as an individual. When you interact with the MBV Platform we collect information: 1) that you provide to us directly; and 2) that we collect passively based on your interaction with the Site and other tools within the MBV Platform as further described below.

Information You Provide to Us

Some features of the MBV Platform ask you to provide us with specific categories of information to enjoy complete functionality. If you do not provide us with the categories of information requested, your ability to fully interact with the MBV Platform may be limited. The general categories of information we ask you to provide and the purposes for our collection of such information include:


To submit inquiries through the MBV Platform, you must provide certain information. This information is required so that you can be contacted about your request. Some MBV Platform forms also require you to provide us with your geographic region or zip code so that we can direct your request appropriately or customize the information you requested. We may also collect certain personal information if you contact us by phone or email, so that we can best address your request or question. We use information such as your name and contact details to communicate with you and to provide requested information or services.


You may choose to provide a testimonial, photograph, quote, or other video image or personal information associated with a testimonial which we may then post on the MBV Platform where it can be accessed or viewed by other users.

News and Promotions

If you choose to subscribe to receive our latest news, special offers and exclusives, we will collect your email address.

Other Interactions

We may also collect your personal information in person at events or during virtual events, including your name, contact information and photos or videos of your image depending on the manner you choose to engage with us or participate in such events.

Information We Collect Automatically

Tracking Technologies

We use cookies and other tracking technologies to personalize your experience, analyze user trends, and improve the Site. These tracking technologies allow us to collect information such as your device type, browser type, time spent on the Site, pages visited, geographic region, and other data.

Do Not Track

The MBV Platform does not respond to “Do Not Track” signals at this time.

Third Parties

We also obtain information about the traffic and usage of the Site from third-party service providers, including Google, Kenshoo, and Shift Digital. These third parties also use cookies and other tracking technologies to capture information about your interactions with the Sites in addition to information about sites you have visited. These providers may place and access cookies, pixel tags, or similar technologies on your device to serve you ads or other content personalized to your interests, which they infer from your browsing on the Site and other sites you have visited. MBV does not have control over the information that is collected, used, and shared by these third parties. We encourage you to review the privacy statements of these third parties to understand their privacy practices.

Your Choices

Opting Out of Cookies and Other Tracking Technologies

You can alter the configuration of your browser to refuse to accept cookies, but it is possible that doing so may cause limited functionality of the Site. Note also that MBV does not control third parties’ collection or use of your information to serve interest-based advertising. However, these third parties may provide you with ways to choose not to have your information collected or used in this way. You can opt out of receiving targeted ads from members of the Network Advertising Initiative (“NAI”) on the NAI’s website.

Communication Preferences

To contact us with a question, use the methods listed in the Contact Us section at the bottom of this Privacy Statement.

Information Uses

We use your personal information to accomplish our business and commercial purposes, including for transactional and marketing purposes or to otherwise improve our products and services. For example, we may use your information to:

  • Response to your questions or requests or otherwise communicate with you.
  • Customize the information we provide to you based on your general location and interests.
  • Protect the security of MBV Platforms and improve our products and services
  • Conduct analysis related to our Platforms and products
  • Comply with legal procedures, requirements, regulations and statutes
  • Assist law enforcement and respond to legal or regulatory requests and protect the legal rights, health or safety of you or others

Information Sharing

MBV Affiliates

We may sometimes share your information with MBV affiliates and parent companies for business operations and to send you information about products or services we think may be of interest to you.

Service Providers

We may share your information with service providers that help us operate the MBV Platform and other business activities on our behalf.

Aside from the instances described above, we will only share your personal information: to comply with the law; to respond to claims; to comply with legal process served on MBV or our parent company Mercedes-Benz AG (e.g., a lawful subpoena, warrant, or court order); to enforce or apply our policies or agreements; (including to bill and collect payments); to protect and defend our rights or property or that of our dealers, customers, employees, visitors, or the public; in connection with a business transfer, sale, liquidation, or merger; and if we reasonably believe that an emergency involving immediate danger of death or serious physical injury to any person requires disclosure; with your consent.

Third-Party Platforms

The MBV Platform contains links to other websites such as social media platforms, other Mercedes-Benz websites, and event and partner websites. These websites are not covered by this Privacy Statement and we do not control the privacy practices of such third-party platforms. We encourage you to review the privacy policies of such third-party platforms for more information regarding their information practices.

California Residents

Pursuant to California Civil Code § 1798.83, California residents with whom we have a business relationship can request information about the types of personal information, if any, we shared with third parties for the direct marketing purposes of the third parties and the identities of the third parties with whom we shared such information in the last 12 months. We do not share your personal information with third parties in this manner and have not done so in the last 12 months. You may request more information by contacting us using the Contact Us information at the bottom of this Privacy Statement.

Children's Privacy

The MBV Platform is neither designed for nor targeted to children under the age of 13. If you are under the age of 13, do not provide your personal information through the MBV Platform. If you believe your child has impermissibly provided us with their personal information, please contact us, so that we can identify and delete their information.

Security and Retention

We use commercially reasonable administrative, technical, and physical safeguards to protect personal information collected through the MBV Platform. We retain the information we collect for as long as reasonably necessary to provide services and fulfill the purposes described in this Privacy Statement.


MBV may update or change this Privacy Statement from time to time and without prior notice to you. The top of this Privacy Statement will indicate when it was most recently updated. Where changes to our privacy practices are material, we will notify you in accordance with applicable law.

Contact Us

If you have comments, questions, or concerns about this Privacy Statement or about MBV’s collection, use, or disclosure of your personal information, please contact us using one of the following methods:


[email protected]

Mailing Address

Mercedes-Benz Vans, LLC Attention: Information Security Officer 8501 Palmetto Commerce Parkway, Ladson, SC 29456